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Is your sales team prospecting blind?

Freight brokerages go under every year, and the ones that last tend to share a habit: their sales process is efficient enough that reps spend their hours selling. This 10-question scorecard measures where your team stands. Takes 5 minutes.

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10
Questions
5 min
To Complete
30
Max Score
What's Inside
Score your team across
4 critical areas
01

Account Targeting

Are your reps calling the right companies, or just the next name on a list? This section measures how systematically your team prioritizes prospects.

02

Pre-Call Intelligence

How much does a rep know before they dial? The gap between "company name" and "full prospect brief" is where most meetings are lost.

03

Competitive Positioning

Can your reps articulate why you win, specifically, for each prospect? Generic pitches lose to specific angles every time.

04

Account Defense

How early do you detect when an existing account is at risk? Catching it late costs more than catching it early, and the scorecard measures which one you are doing.

Illustrative
Built from 12 years of
freight brokerage sales
15
Meetings in 30 days
2
Accounts closed
0
Manual data entry

Stop guessing. Start measuring.

The scorecard takes 5 minutes. The gaps it exposes will explain months of missed quota.

Get the Free Scorecard